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Authenticity Is Key to a Perfect Glassdoor Response

Authenticity Is Key to a Perfect Glassdoor Response

by Chad Norman | Feb 16, 2017 | Employer Brand

Online reputation is part of our lives now, whether we like it or not. Everyone and everything, from celebrities, brands, and products, to cities, artists, and your next door neighbor has thought about how they are represented online… don’t act like you haven’t...
The Year of Employer Branding & Recruiter Marketing

The Year of Employer Branding & Recruiter Marketing

by Chad Norman | Jan 16, 2017 | Employer Brand

A product’s brand is about way more than a logo, palette, or website… it’s about how it FEELS to use it. Apple knows that we feel different and progressive when we snuggle up with our iPhone, and Nike knows we feel hip when we slip on our Dunks: These brands give us...

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